Role: Founding Growth Manager

Situation: Early-stage team without a structured process for warm introductions, yet with strong potential in relationship-driven growth.

Task: Design and operationalize a repeatable warm intro motion.

Assignment: Documented messaging and workflow in Google Docs, then built an agent that integrated with the CRM and Swarm GTN tool. The agent mapped connectors to target domains, drafted intro emails, and routed them to the CEO’s inbox for approval.

Results: A full-fledged application ready for standalone release or integration, powering a scalable warm intro channel with meeting rates above 50%.

Role: Founding Chief of Staff

Situation: Pre-seed startup in need of structure across operations and growth.

Task: Establish foundational rhythms and handle critical growth-linked operations.

Assignment: Set up cadences, processes, and GTM strategy. Took on recruiting assignments and cross-functional responsibilities to support founders directly.

Results: Laid the groundwork for scalable operations and early growth, enabling the team to focus on customer acquisition and fundraising.

Role: Creator, Founder

Situation: Years of using strategic planning spreadsheets highlighted a gap for operators needing structured tools.

Task: Transform a manual process into a productized solution.

Assignment: Built a strategic planning platform with automations, templates, and embedded best practices to help operators run planning programs efficiently.

Results: Shipped a working application, adopted by operators as both a productivity tool and a framework for effective strategy execution.

Role: Creator, Founder

Situation: Hundreds of client inquiries at Kiin Global revealed a global compensation knowledge gap.

Task: Build a platform to answer how to think about and pay global employees.

Assignment: Created a database combining boots-on-the-ground data, third-party compensation sources, and AI-generated fills. Designed a user-friendly interface and set up usage-based monetization. Secured investor funding to accelerate growth.

Results: Built one of the most robust global compensation databases, establishing a scalable SaaS business with paid access for enterprises.

Role: Growth Marketing Ops

Situation: Behavox was investing in events and campaigns but lacked clear attribution models to connect marketing activities to revenue impact.

Task: Build systems to measure ROI, track attendee engagement, and link event spend to pipeline and closed deals.

Assignment: Designed and deployed an event dashboard to attribute revenue, created processes for mapping attendees and campaign touchpoints, developed retargeting ad workflows, and partnered with the COO and CMO to operationalize these systems across marketing.

Results: Proved events as a revenue driver, leading to doubled event spend and a scaled focus on in-person events. Established repeatable workflows that tied strategic accounts and campaigns directly to revenue, forming the backbone of Behavox’s marketing operations.

Role: Sales & Recruiting Representative

Situation: Entered founder-led environments in New York and Utah where companies were scaling fast but still relied heavily on fundamentals—direct sales, outbound prospecting, and lean recruiting models.

Task: Learn the craft of selling and building from the ground up. Prospect, run discovery, close SaaS deals, and support founders in growing teams through recruiting.

Assignment: Advanced from SDR to AE, selling SaaS products for Motivosity, Instructure, and PeopleKeep. Later shifted into recruiting at Betts, where I placed talent for high-growth startups. Focused on building pipeline, refining outbound strategy, closing deals, and helping founders expand teams.

Results: Built a strong foundation in sales fundamentals—prospecting, pitching, closing, and relationship management. Gained firsthand experience in both SaaS sales cycles and talent acquisition, developing a reputation for adaptability and a knack for selling and building in founder-led, high-growth environments.