Blog

The band-aid approach

Screen Shot 2018-05-03 at 5.05.12 PM.png

Have you ever a/b tested pulling off a band-aid? Option one is to slowly peel it off. Option two is to grasp the band-aid tightly, then rip it off quickly. Which is better? 

More often than not, when we try to change something, we gravitate toward the slow, seemingly painless approach of peeling off the band-aid. When, in reality, all we are doing is extending the amount of time we feel pain. 

If a change needs to happen, then make it happen. Otherwise, you will fall into the trap of failing slowly and painfully rather than failing quickly. The quicker you can fail, the faster you can correct your course and succeed.