Just like the best way to save another is to first put on your own oxygen mask, the best way to get the best talent to join your team is to first create a culture that everyone wants to be part of.
It’s the genuine passion that people are drawn to. The community. The care. The attention to the small things that matter.
Otherwise, it’s false advertising. And news travels fast.
Build something that you’re proud of. Once you have something special, it becomes a lot easier to recruit special people.