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No. 575 / All hype

Showing up is great. It gets you noticed and builds the hype. When you keep showing up, you start to build a reputation—for better or for worse, depending on how you show up.

But after you keep saying yes and volunteering, what happens next? What do you do after you fail a few times? Do you still keep showing up? Do you bring that same level of enthusiasm you had when you arrived the first time?

By all means, keep making promises. You’ll continue to grab attention. But gaining that kind of attention is easy because raising your hand is easy. Keeping those promises is how you build something special. It’s how you earn trust.